The New Name is Emblematic of the Non-profit’s Service to the Greater Dance and Theater Community

NEW YORK, NY, February 01, 2019 /24-7PressRelease/ — Broadway Dance Lab Founding Artistic Director Josh Prince (Beautiful: The Carole King Musical) announced today that the non-profit organization will officially become Dance Lab New York (DLNY) today, Friday, February 1, 2019. While the mission will remain the same, the new name and branding is emblematic of the organization’s service to the greater dance and theater community while also allowing for partnership opportunities with major arts organizations in New York City and around the world.

“Seven years ago, I had a dream to invite a broad spectrum of choreographers to experiment in the Broadway idiom – free from socially imposed labels, administrative burdens, and crippling financial limitations. I envisioned a place that provided dance makers with the agency and the incubative tools they need to test new ideas and navigate the often-murky creative waters with support and encouragement,” said DLNY Founder and Artistic Director, Josh Prince. “By providing our services to so many uniquely talented choreographers over the years, we’ve discovered an even greater need in the field at large and now realize that we have the ability to serve more of this interconnected community. Our new identity as Dance Lab New York reflects our increasingly inclusive mission and our goal to be a hub for all dance makers.”

Dance Lab New York is the only independent organization exclusively dedicated to promoting and advancing the art form of choreography by gifting vital resources to a diverse range of dance makers. DLNY provides choreographers with a curated company of professional dancers, expansive studio space, and structured rehearsal time in order to incubate ideas in a fully professionalized environment. In addition to creation grants, DLNY’s initiatives in training and mentorship ensure continuous progression within the art form. This revolutionary new model for making dance fosters creativity, ingenuity, risk-taking, discovery, and collaboration, which impacts the future of dance in New York and on stages across the world.

Over the past six years, DLNY has had the pleasure of providing a company of paid dancers and studio space to more than 30 choreographers, including three-time Tony Award- winner Andy Blankenbuehler (Hamilton), Camille A. Brown (Once on This Island), Hope Boykin, Robert Fairchild, Lorin Latarro (Waitress), Al Blackstone (“So You Think You Can Dance”), Ray Mercer, Brooke Wendle (“America’s Got Talent”), Rosie Herrera, and more.

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