My Gift Stop and Direct Relief Create Unique Partnership with Each Sale Benefiting High-Rated Charity

LOS ANGELES, CA, May 29, 2018 /24-7PressRelease/ — According to Pew Internet, 95 percent of online users shop among eCommerce sites annually. In fact, 51 percent prefer to shop online. And among veterans in eCommerce, they have learned that the traditional values of brick and mortar merchants apply to them. “Over 15 years of selling online has taught us that eCommerce is more than just having great prices, quality customer service remains as the number one influencer. Being available by phone, email, or live chat with quick responses to consumers’ inquiries is most important. Add quality products and attractive discounts and flexible shipping options, these are cornerstones of a successful eCommerce business,” says founder, Zai Zhu.

Many assume that online shopping is more a choice of those consumers living in rural or suburban areas, but according to Pew Internet, shoppers in major metropolitan areas, where major retailers reside, Internet shopping out earns the storefront shops.

Another phenomenon among these eCommerce entrepreneurs is a newly adopted charitable attitude slightly different from their brick and mortar predecessors. Traditionally as a business grows and earning accelerate, merchants might adopt a favorite charity to donate a portion of an earning through different fundraiser events. This new breed believes in giving back as they earn. Such is the case with Zai Zhu of He donates 5 percent from each of its website sales to

The decision to work with Direct Relief was a result of extensive research through a marketing firm. According to Acosta Global Marketing founder, Robert Acosta, Zai set up specific goals. “Zai was committed from the onset of giving back but wanted a highly rated charity in transparency, recognized ethics, and integrity, and that their work was making a visible difference to the public. We presented a few well-recognized charities, but when Zai reviewed the work of Direct Relief it was an easy choice.”

“We are deeply grateful to and Zai’s commitment to Direct Relief and its mission,” says Thomas Tighe, the organization’s President, and CEO. “Direct Relief’s work is only possible through the generosity of companies and individuals. is a leading example of how businesses can make a positive difference in the lives of others.”

We invite the media to review the video story at

For more information: https://www.DirectRelief.Org,

My Gift Stop is the result of 15 years experience in the eCommerce space and Direct Relief is among the highest rated charities in the nation for accountability, transparency, and integrity.

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