Find Her Book on Amazon!

DOVER, DE, June 21, 2017 /24-7PressRelease/ — Michelle R. Dawson, Ph.D. is a Speaker, Author, Organizational Strategist, and President of Catalyst Enterprises International.

According to Michelle, “I was always intrigued reading obituaries. Before reading it, you only knew that person from the vantage point of your relationship with them. However after reading their obituary, you get a greater insight into their life and accomplishments. What really caught my attention was the front of the program. It always starts with their birth date (often called sunrise) and then the date of their death (often referred to as sunset). What fascinated me was the dash in the center which represents the background story about their life, their family and their journey. This is where the concept of the Dash Factor originated.”

The DASH Factor: Where Purpose is Revealed and Destiny is Fulfilled was birthed from a journey of self-discovery and realization that regardless of who you are or where you may find yourself in life, everyone has a very distinct purpose and gifting here on earth. So many people today are living a life of mere existence; they don’t take the time to discover and truly understand the “WHY” of their existence. People may do all the right things – get a great education, a dream job/career, purchase their dream home in a great neighborhood, raise a family- yet still feel unfulfilled. Regardless of your stage in life, personally or professionally, this book will increase your hunger to understand your purpose AND ignite your passion to fulfill it!

“I encourage you to make great use of your dash factor in your life because you are a person of influence. You have a purpose in this world that you need to fulfill and be the best you that you can possibly be.” –Steve Kidd, host Thriving Entrepreneur Radio Show.

“The DASH Factor: Where Purpose is Revealed and Destiny is Fulfilled” is available on Amazon at:

As Founder and President of Catalyst Enterprises International, Dr. Michelle Dawson’s mission is to “help organizations and individuals turn potential into performance.” As an Organizational Strategist with nearly 20 years of experience, Michelle has help hundreds of organizational leaders to discover growth opportunities, increase productivity and implement action plans to achieve measurable and sustainable results. Her understanding of multiple industries and appreciation of diverse work cultures has been a driving force in her ability to guide people in a positive direction and improve their business and personal skills. Michelle has conducted leadership programs and strategic business consultancies for corporations and nonprofit organizations in the United States, Asia, Europe, Australia and Africa.

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