The Ground-Up Property Offers the Highly Coveted 421 Tax Abatement

NEW YORK, NY, November 23, 2019 /24-7PressRelease/ — Reuveni Real Estate (, a privately-owned and operated development brokerage firm, today announced that it has added 30E31 to its expanding portfolio of luxury real estate development accounts. The 42-story condominium is located in the trendy Manhattan neighborhood of NoMad and was designed and built by Morris Adjmi Architects, an award-winning New York- and New Orleans-based firm notable for combining amenity-packed interiors with dramatic skyline views. Ekstein Development Group and the Pinnacle Group are the developers.

“We believe hardly another building exists within the entire city that melds the Art Deco sensibility of the Chrysler Building with the neo-Gothic terra cotta of the Kaye Building, all the while offering incomparable product and price value in today’s competitive real estate environment,” says CEO/Founder Shlomi Reuveni. “30E31 is a pleasing mixture of the new and the best of the past. We are proud to work with such reputable and successful developers as Eckstein Development Group and Pinnacle Group as well as adding 30E31 to our growing portfolio of luxury projects.”

“We are excited to welcome Reuveni Real Estate as our exclusive marketing and sales agent,” says Erik Ekstein, the president and chief executive officer of Ekstein Development Group. “They have an excellent track record, and their hands-on approach, in addition to Shlomi’s extensive experience in new development marketing and brokerage, made them a natural selection for this project. We are looking forward to a successful sellout as we complete construction and prepare for closings.”

About 30E31
Standing on the lot once occupied by the Madison Avenue Baptist Church parish house, the stunning mid-block tower exemplifies architect Morris Adjmi’s dedication to quality of construction, financial efficiency and environmental sustainability. The one-bedroom, full-floor, two-bedroom and duplex penthouse options boast an elegant sand-hued lobby with a 24-hour concierge, resident’s lounge with a double-sided fireplace, a private dining room with catering kitchen, a state-of-the-art fitness center, a tranquil viewing garden and storage facilities. Other design attributes include:

• Gothic-like architecture and high-end interior design
• Floor-to-ceiling windows and high ceilings
• Each apartment above the 8th floor occupies an entire private floor with 360 degree exposures and breathtaking NYC skyline views from many of the units
• Four pipe HVAC system, kitchen cook ranges and dryers that vent out are standards in each apartment
Prices start at $1,490,000.

“30E31 is hands down the best value proposition in NoMad, and arguably in the city,” says Reveni. “It is the only new ground-up condo in the neighborhood offering the highly coveted 421 tax abatement. In today’s ‘buyer’s market’ environment, 30E31 street is an excellent value proposition from a price point as well as price per square foot calculation.”

Its location in NoMad adds to 30E31’s desirability. “There is a growing trend of live-work neighborhoods,” says Reuveni, noting that companies such as Tiffany & Co., Sony, and Grey Advertising have moved to NoMad over the last ten years, joining well-established corporations New York Life and Credit Suisse as well as high-tech and creative agencies. “Nowadays, more professionals are working remotely and don’t want a long commute home when they are in the office. 30E31 is a perfect fit for this new lifestyle.”

And there’s more. Upcoming openings include a Whole Foods, a mega Equinox gym, the Ritz Hotel and New York’s first Virgin Hotel. Excellent restaurants, upscale boutique hotels, and high-end retail abound. NoMad residents enjoy easy access to transportation, and are steps away from Madison Square Park, an urban oasis of plantings, trees and lawns, where office workers eat lunch in warmer weather.

“30E31 will definitely appeal to a modern, progressive, professional audience who are looking to live in a ‘sexy’, vibrant neighborhood” says Reuveni. “We are going to have a lot of fun selling out the building.”

About Reuveni Real Estate
Reuveni Real Estate is a privately owned and operated brokerage company founded by industry expert Shlomi Reuveni. The firm focuses on the sales and marketing of conversion and ground up new development projects. With more than 30 years of real estate experience and an impeccable reputation, President/CEO Reuveni has successfully collaborated with the New York City real estate brokerage community, developer clients and industry professionals. Reuveni is known industry-wide for his hands-on approach, and has been the driving force behind the design, pre-development planning, marketing and sales process of over $3 billion of conversion and ground up new development projects.

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